Ordos brand, with a value of 195.29 billion yuan ($27.21 billion), once again made the 2025 list of "China's 500 Most Valuable Brands" released by the World Brand Lab at the 22nd World Brand Summit on June 18, ranking at the top of the textile and apparel industry for the 19th consecutive year.

Ordos is recognized among the 2025 list of "China's 500 Most Valuable Brands". [Photo/WeChat account of Nuan News]
The "China's 500 Most Valuable Brands" report is based on rigorous financial data analysis, brand strength evaluation, and research into consumer behavior. It has become an important international standard for measuring a company's intangible asset value.


The visualization platform of Erdos Eco Ranch. [Photo/WeChat account of Nuan News]
In 1989, Ordos began its long-term brand development journey. Over the years, Erdos Group has continuously enhanced its brand influence through diverse innovations in products, channels, and consumer experiences. During the 2024 Double 11 Shopping Festival, Ordos' five major brand matrices set a new sales record of 657 million yuan across all channels.