The logo and icon of the "Ying Tian Xia" brand of Wangdao Jiuye Co, a liquor producer based in Ordos, have been registered as trademarks in the European Union (EU). This is the second international regional market that the brand has registered its trademark in, following the United States.

This successful trademark registration in the EU not only provides legal protection for the company to promote and sell products in the European market, but also demonstrates its brand strength and quality assurance.

As early as 2019, in a bid to expand its presence in international markets, Wangdao Jiuye Co began to fully implement its internationalization strategy. In recent years, the company's products have not only successfully entered the US market, but also expanded into Singapore and Japan.

The company is currently negotiating cooperation with suppliers from Mongolia and Russia, and its overall exports have shown stable growth.

Overseas, meanwhile, the company's subsidiary registered in the United States has successfully started production and achieved stable operation.

The certificate of trademark registration for the "Ying Tian Xia" brand. [Photo provided to investordos. goinnermongolia. com.cn]

The certificate of trademark registration for the "Ying Tian Xia" brand. [Photo provided to investordos. goinnermongolia. com.cn]